A 7-day online retirement summit, with one hour of content each day aiming to give potential retirees information on how to plan their retirement. These bite-sized one-hour segments were designed to be easily digestible and informative.
There were a number of design components involved in this summit including branding, video ad production of social media channels, and landing page design to prompt customers to sign up for the event
Sign-up, Confirmation Email and Webinar Pages
A sign-up page was created prompting customers to sign-up for the event. The customer was able to watch a trailer for the event which was conveniently placed beside the signup form. They were also given a full schedule of what they could expect from the week of videos they signed up for.
When the customer signs up they receive a confirmation email detailing everything they need to know about the summit.
Once the event kicked off the attendees were directed to the event page where they could view the webinar for day one. The sidebar to the right of the video shows a list of the locked content that will would become available in the coming days.